MSCI has proposed new index eligibility rules that could result in the removal of Strategy and Metaplanet—the two most prominent corporate Bitcoin Treasury holders—from the index provider's widely tracked stock market benchmarks.

Market Context

Strategy, formerly known as MicroStrategy, and Japan's Metaplanet have built their investment theses around accumulating bitcoin as a primary treasury asset. Both companies trade on U.S. and international exchanges while maintaining significant BTC positions on their balance sheets. MSCI indexes serve as the benchmark for an estimated $15 trillion in assets globally, making index inclusion critical for institutional visibility and passive fund flows.

Analysis

The proposed methodology change would reclassify companies where cryptocurrency holdings represent a substantial portion of total assets, placing them into a separate category outside traditional equity benchmarks. This comes as regulators and traditional finance gatekeepers increasingly scrutinize the intersection of corporate treasury management and digital asset exposure. Index providers like MSCI have historically resisted including companies with highly volatile or non-operational assets in mainstream gauges.

Key Numbers

- Strategy holds approximately 500,000 BTC across its holdings

- Metaplanet has accumulated over $1B in Bitcoin Treasury positions

- MSCI benchmarks track over $15 trillion in indexed assets worldwide

What to Watch

The public comment period for the proposed rule change and whether other major index providers like S&P Dow Jones Indices will adopt similar frameworks. Any exclusion could trigger forced selling by passive funds that mandate benchmark replication, though both companies maintain substantial operational businesses beyond their crypto holdings.